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Yonex
Yonex
Yonex

In 1946, just after the end of World War II, YONEX is established using a single one horsepower motor. After refining the technique of wood manufacturing, YONEX starts to manufacture badminton racquets in 1957. In 1969, YONEX embarks on tennis racquets made with aluminum, and then in 1982, YONEX starts to produce golf clubs made with raw carbon materials. Today, YONEX’s business also encompasses the snowboard, walking shoes, football kit, sport bike and wind turbine blade industries. It has not been an easy ride during the company’s 60 year history. YONEX has learned that “the toughest situation makes the greatest chance.” This spirit will carry YONEX through all the challenges it takes to make the next 100 years successful.
Minoru Yoneyama founds Yoneyama Company, Ltd., a producer of wooden floats for fishing nets. His wood-crafting business thrives until modern advancements – namely plastic floats – force the company out of the float business. At this time, frustrated by being pushed aside by advanced technology, Yoneyama vows never again to be left behind technologically. Thus, he begins a commitment that eventually leads to innovations in the world of golf, tennis, and badminton. Relying on strengths in wood crafting, the Yoneyama Company evolves into manufacturing badminton racquets in 1957 under other brand names.
Minoru focused on an imported sport that was growing fast post-war — badminton. Growing up in a cold country town, he also wanted to focus on a sport that was something people could play indoors. Making daily visits to Japanese racquet producer Sanbata, he negotiated a deal to be the company’s official equipment manufacturer (OEM) and so became Sanbata’s subcontractor. The first steps into the badminton market.

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TECHNOLOGY
3D power carbon
Carbon molding technology for optimum performance. By installing 3D three-dimensional carbon inside the shoe, it improves torsion resistance and reduces the burden on muscles with moderate flexibility.
power cushion plus
"Power Cushion", a shock-absorbing rebound material that combines shock absorption and resilience, has evolved further. Through extensive research into materials and shapes, we have achieved a 28% increase in shock absorption and a 62% increase in resilience (compared to general shock absorbing material [EVA]) while maintaining the lightness of the conventional material. A raw egg dropped from the back bounces more than 6m without breaking (according to our company's research), a new shock-absorbing rebound material.
Power Cushion®
A shock-absorbing rebound material that combines shock absorption and resilience, making it light and less tiring. Yonex original shock absorber.
radial blade sole
By finely arranging a radial shape that combines areas with large deformation and areas with small deformation, the load is distributed and grip performance is improved by about 3%*. Achieves grip that supports instant dashes and stops. *According to our research

RM499.00

Entry shoes that provide stable footwork without wobbling.TARGET: Beginner and indoor shoes user.All-around performance designed to support forefoot and toe movement.
Highlights:
Technology-Power Cushion, Ergoshape, Lateral Shell, Round Sole, RADIAL BLADE SOLE, One Piece Outsole.
Material:
Upper Synthetic Fiber
Midsole Synthetic Resin
Outsole Rubber Sole

RM329.00

Entry shoes that provide stable footwork without wobbling.TARGET: Beginner and indoor shoes user.All-around performance designed to support forefoot and toe movement.
Highlights:
Technology-Power Cushion, Ergoshape, Lateral Shell, Round Sole, RADIAL BLADE SOLE, One Piece Outsole.
Material:
Upper Synthetic Fiber
Midsole Synthetic Resin
Outsole Rubber Sole

RM329.00

Entry shoes that provide stable footwork without wobbling.TARGET: Beginner and indoor shoes user.All-around performance designed to support forefoot and toe movement.
Highlights:
Technology-Power Cushion, Ergoshape, Lateral Shell, Round Sole, RADIAL BLADE SOLE, One Piece Outsole.
Material:
Upper Synthetic Fiber
Midsole Synthetic Resin
Outsole Rubber Sole

RM329.00

Entry shoes that provide stable footwork without wobbling.TARGET: Beginner and indoor shoes user.All-around performance designed to support forefoot and toe movement.
Highlights:
Technology-Power Cushion, Ergoshape, Lateral Shell, Round Sole, RADIAL BLADE SOLE, One Piece Outsole.
Material:
Upper Synthetic Fiber
Midsole Synthetic Resin
Outsole Rubber Sole

RM329.00

Entry shoes that provide stable footwork without wobbling.TARGET: Beginner and indoor shoes user.All-around performance designed to support forefoot and toe movement.
Highlights:
Technology-Power Cushion, Ergoshape, Lateral Shell, Round Sole, RADIAL BLADE SOLE, One Piece Outsole.
Material:
Upper Synthetic Fiber
Midsole Synthetic Resin
Outsole Rubber Sole

RM329.00

Entry shoes that provide stable footwork without wobbling.TARGET: Beginner and indoor shoes user.All-around performance designed to support forefoot and toe movement.
Highlights:
Technology-Power Cushion, Ergoshape, Lateral Shell, Round Sole, RADIAL BLADE SOLE, One Piece Outsole.
Material:
Upper Synthetic Fiber
Midsole Synthetic Resin
Outsole Rubber Sole

RM329.00